Visions Entries
Architectural photography of retail spaces is more than creating images. Visions is intended to showcase my procedures, thoughts as well as current and archived work. Please feel free to return again as this is frequently updated. You can recieve the email version by signing up here.
February 13, 2018
Visions 03 — Comparing Retail & Architectural Photography
For a few years now, I’ve billed myself not as much as an architectural photographer, but rather as a retail interior photographer. Although related, I feel there are some major differences ...
January 24, 2018
Visions 02 — Previsualization
On an April morning in 1927, Ansel Adams stood on a granite outcrop of rock within Yosemite National Park. He placed a yellow filter over his lens, inserted a plate (film nowadays) and made an ...
January 8, 2018
Visions 01 — A Few Things About Myself
It's been THIRTY years now (yes, 30!) that I've been in the photography business. Wow! It really doesn't seem that long. I've been to so many places, met so many people, and have photographed so ...
September 19, 2017
Fast Food Showdown
This year I’ve photographed four new prototypes within the fast food industry, All feature ordering kiosks and better seating options. The intent is to improve service and give patrons a ...
September 18, 2017
California Vacation 2017
This year I vacationed in California with my wife for our 30th anniversary. I've always wanted to walk in the steps of two of the masters I've always respected-Edward Weston and Ansel Adams. I ...
September 17, 2017
Happy Accidents
I meticulously back up every image that I shoot, both at the studio and with a redundant hard drive stored off site. The fireproof cabinet that once housed my film portfolio is now full of hard ...
July 18, 2017
Subway Fresh Forward
Eating fresh takes on a whole new look. A new logo, interior design and operational flow give Subway a cleaner modern look for its Fresh Forward redesign. The revised color palette along with ...
July 17, 2017
Nationwide Children's Hospital Ambulatory Center
Nationwide Children’s Hospital opened their new Ambulatory Care Center this past spring. Big Red Rooster designed the way finding signage, wall and glass treatments and color palette. Elements ...
January 18, 2017
A LIMITED Goodbye
This month the Limited left the brick and mortar realm to become an online brand. I had the opportunity to shoot their final design initiative last summer. Designed by Fitch, I really liked the ...
