Visions Entries
Architectural photography of retail spaces is more than creating images. Visions is intended to showcase my procedures, thoughts as well as current and archived work. Please feel free to return again as this is frequently updated. You can receive the email version by signing up here.
July 17, 2017
Nationwide Children's Hospital Ambulatory Center
Nationwide Children’s Hospital opened their new Ambulatory Care Center this past spring. Big Red Rooster designed the way finding signage, wall and glass treatments and color palette. Elements ...
January 18, 2017
A LIMITED Goodbye
This month the Limited left the brick and mortar realm to become an online brand. I had the opportunity to shoot their final design initiative last summer. Designed by Fitch, I really liked the ...
November 21, 2016
Gatorade Sports Science Institute
GSSI is committed to helping athletes optimize their health and performance through research and education in hydration and nutrition science. BrandStamp designed their first satellite ...
August 11, 2016
2016 Western Vacation
This summer was nice with a family vacation to the Rocky Mountain National Park, Mt. Rushmore, Badlands and Pikes Peak area. I’ve knocked two more states off my visited list leaving only one ...
May 25, 2016
Pirch Soho makes Interior Design
Pirch Soho, the beautiful NYC flagship for award winning retailer Pirch, made Interior Design news this week. Designed by Fitch Inc, the site is multi-sensory and experience oriented. It's a ...
April 19, 2016
GlobalShop 2016 Recap
I had an eventful week in Las Vegas last month. Great weather, great parties and some awards hardware at the ARE competition. Congratulations to Select Comfort for two awards as well as BHDP’s ...
February 25, 2016
Don't Shoot Yourself
I was recently interviewed for an article for the February 2016 issue of RDI Review. The article focuses on investing in professional photography and its value in the design field. I've ...
February 16, 2016
One Madison
When people think about my clients they seem to think of design firms and retailers. However, I have some great clients that are supporters of this industry. I’ve been working with companies ...
February 8, 2016
DDI Cover Story for Lowe's Urban Concept
I’m proud to announce that the new Lowe’s urban concept is the cover story in the February edition of design:retail. Scaled back to a third of the size of a typical Lowes, the two Manhattan ...